Effective date: August 14, 2026. This Privacy Policy explains how Korean Brand Guide (“we,” “us,” or “the site”) collects, uses, and protects information when you visit koreanbrandguide.com.

Information We Collect

We may receive information that you voluntarily provide, such as the name, email address, and message you submit when contacting us or leaving a comment. Please do not send passwords, payment details, identity documents, or other sensitive information through this website.

Our website and service providers may also automatically collect technical and usage information, including pages viewed, referring pages, approximate location, browser and device type, operating system, timestamps, cookie identifiers, and Internet Protocol (IP) address. This information is used to operate, secure, measure, and improve the site.

Analytics and Google Services

We use Google Site Kit, Google Analytics, and Google Search Console to understand site usage and search performance. Google may process device information, cookie identifiers, IP address, approximate location, referral source, and interactions with our pages according to its own policies. You can learn more from Google’s Privacy Policy and How Google uses information from sites or apps that use its services.

Advertising and Cookies

Cookies are small files stored on your device. They may be used for essential site functions, security, preferences, analytics, comment features, and—if advertising is enabled—ad delivery and measurement. You can control or delete cookies through your browser settings, although disabling some cookies may affect site functionality.

If Google AdSense or another Google advertising service is enabled on this site, third-party vendors, including Google, may use cookies to serve ads based on a user’s prior visits to this site or other websites. Google’s use of advertising cookies enables it and its partners to serve relevant ads. Users may manage personalized advertising through Google Ads Settings. Other advertising vendors may provide their own opt-out methods.

Where required by applicable law, we will request consent before using non-essential cookies or processing personal data for personalized advertising. Consent choices may be managed through a consent-management message or browser controls.

Comments

If you leave a comment, we may collect the information entered in the comment form, your IP address, and browser user-agent information to help detect spam and protect the site. Comments may be held for moderation and may become publicly visible after approval. Do not include private information in a public comment.

Embedded Content and External Links

Articles may link to or embed content from other websites. Those websites may collect information, use cookies, or track interactions according to their own policies. We are not responsible for the privacy practices, content, or security of third-party sites.

How We Use Information

  • To operate, maintain, and secure the website.
  • To understand traffic, search performance, and reader interests.
  • To respond to messages, corrections, or support requests.
  • To prevent spam, abuse, fraud, and technical problems.
  • To comply with legal obligations and enforce site policies.
  • To display and measure advertising if monetization is enabled.

Sharing and Service Providers

We do not sell your personal information. Information may be processed by service providers that support hosting, analytics, security, spam detection, content delivery, email, or advertising. We may also disclose information when required by law, to protect rights or safety, or in connection with a legitimate business transfer.

Data Retention and Security

We retain information only as long as reasonably necessary for the purposes described above, including security, dispute resolution, legal compliance, and site administration. Comment records may be retained to support moderation and follow-up recognition. No online service can guarantee absolute security, but we use reasonable administrative and technical safeguards.

Your Choices and Rights

Depending on your location, you may have rights to access, correct, delete, restrict, or object to certain processing of personal information. You may also withdraw consent where processing is based on consent. To make a privacy request, use the details on our Contact page. We may need to verify your request before responding.

Children’s Privacy

This website is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information, contact us so we can review and delete it where appropriate.

Changes to This Policy

We may update this Privacy Policy when our services, legal obligations, or data practices change. The effective date at the top will be revised when a material update is published.

This policy is provided for general transparency and is not legal advice. Privacy requirements vary by location and service.